Brandland
Workshop
The game where you decide
how your brand wins
The game where you decide
how your brand wins
A workshop where players write in their own handwriting to build their brand strategy.
They leave with a brand they can say in one sentence, three offers, and a plan for the next two weeks.
A workshop where players write in their own handwriting to build their brand strategy.
They leave with a brand they can say in one sentence, three offers, and a plan for the next two weeks.
WHERE DOES BRANDING START?
Branding does not happen in an AI chat and it does not happen in a blank document either.
A brand is layered, and the layers come first.
SO we created brandland
A printed book, a facilitator, and a structured guidance to build the action plan for your branding.
Everyone in the room works on their own business, using the information they already have, which is always incomplete. Nobody is handed an answer.
Four hours later each person has made a decision about their own business, written it down, and knows what they are doing about it in the next two weeks.
Test them yourself
One of these is called Bouba. The other is called Kiki.
Which is which?
Kiki
Bouba
Kiki
Bouba
What made you choose so?
One of these is called Bouba. The other is called Kiki.
Which is which?
Kiki
Bouba
Kiki
Bouba
What made you choose so?
It's easy to recite framework. Far fewer students are able to build something with it and defend it afterwards. Brandland runs inside a module you already teach, as a guest session or as a component across a semester. Students work on their own idea, or one you assign. Every cohort produces evaluation data you can use in your own reporting, and we hand over the instrument. If a thesis or an RDI collaboration would be more useful than a booking, say so. We are looking for both.
- 6 of 10Students
- Undergraduates say staying engaged in their coursework is a real challenge. Source: Wiley. (2023). Student success research: Voice of the student. Wiley Education Services.
- 10 to 15%
- of formal training is ever applied back at work. Source: Kauffeld, S., et al. (2025). Learning transfer: A systematic review. Journal of Workplace Learning.
- 1 in 3
- organisations check whether training transferred at all. Source: Association for Talent Development. (2023). State of the industry report. ATD Research.
Guest Lecture - University Price
1 hour · we facilitate
The whole sequence in one sitting, inside a module you already run. The usual first booking.
- A printed workbook for every student
- Anonymised evaluation results
- Available in Finnish and English
Special pricing for Finnish university and AMK. The academic institution will cover the materials printing. Pricing starts from €100.00 + ALV
BOOK A CALL FOR GUEST LECTURECourse component
One module · across a term · we run the first one
Built into existing syllabus. Runs once as a pilot, then every term after that.
- A session plus structured follow-up
- Learning outcomes and student hours
- The evaluation instrument, owned by the institution
- Cohort data to be cited in programme reporting
- Available in Finnish and English
Quoted per module.
ASK FOR THE SYLLABUS GUIDEIt's easy to recite framework. Far fewer students are able to build something with it and defend it afterwards. Brandland runs inside a module you already teach, as a guest session or as a component across a semester. Students work on their own idea, or one you assign. Every cohort produces evaluation data you can use in your own reporting, and we hand over the instrument. If a thesis or an RDI collaboration would be more useful than a booking, say so. We are looking for both.
- 6 of 10Students
- Undergraduates say staying engaged in their coursework is a real challenge. Source: Wiley. (2023). Student success research: Voice of the student. Wiley Education Services.
- 10 to 15%
- of formal training is ever applied back at work. Source: Kauffeld, S., et al. (2025). Learning transfer: A systematic review. Journal of Workplace Learning.
- 1 in 3
- organisations check whether training transferred at all. Source: Association for Talent Development. (2023). State of the industry report. ATD Research.
Guest Lecture - University Price
1 hour · we facilitate
The whole sequence in one sitting, inside a module you already run. The usual first booking.
- A printed workbook for every student
- Anonymised evaluation results
- Available in Finnish and English
Special pricing for Finnish university and AMK. The academic institution will cover the materials printing. Pricing starts from €100.00 + ALV
BOOK A CALL FOR GUEST LECTURECourse component
One module · across a term · we run the first one
Built into existing syllabus. Runs once as a pilot, then every term after that.
- A session plus structured follow-up
- Learning outcomes and student hours
- The evaluation instrument, owned by the institution
- Cohort data to be cited in programme reporting
- Available in Finnish and English
Quoted per module.
ASK FOR THE SYLLABUS GUIDEIt's easy to recite framework. Far fewer students are able to build something with it and defend it afterwards. Brandland runs inside a module you already teach, as a guest session or as a component across a semester. Students work on their own idea, or one you assign. Every cohort produces evaluation data you can use in your own reporting, and we hand over the instrument. If a thesis or an RDI collaboration would be more useful than a booking, say so. We are looking for both.
- 6 of 10Students
- Undergraduates say staying engaged in their coursework is a real challenge. Source: Wiley. (2023). Student success research: Voice of the student. Wiley Education Services.
- 10 to 15%
- of formal training is ever applied back at work. Source: Kauffeld, S., et al. (2025). Learning transfer: A systematic review. Journal of Workplace Learning.
- 1 in 3
- organisations check whether training transferred at all. Source: Association for Talent Development. (2023). State of the industry report. ATD Research.
Guest Lecture - University Price
1 hour · we facilitate
The whole sequence in one sitting, inside a module you already run. The usual first booking.
- A printed workbook for every student
- Anonymised evaluation results
- Available in Finnish and English
Special pricing for Finnish university and AMK. The academic institution will cover the materials printing. Pricing starts from €100.00 + ALV
BOOK A CALL FOR GUEST LECTURECourse component
One module · across a term · we run the first one
Built into existing syllabus. Runs once as a pilot, then every term after that.
- A session plus structured follow-up
- Learning outcomes and student hours
- The evaluation instrument, owned by the institution
- Cohort data to be cited in programme reporting
- Available in Finnish and English
Quoted per module.
ASK FOR THE SYLLABUS GUIDEA printed book, a facilitator, and a fixed order of questions.
Nothing is prepared for the participant in advance, because the material they work on is their own.
The book
Every person gets a printed workbook and keeps it. They write in it by hand, page by page, and the filled book is the output.
The flow
A facilitator moves the room through a fixed sequence, one page at a time.
The next step is unfolded continuously, so nobody reads ahead and nobody settles on someone else's answer before finding their own.
The room
Up to 25 people per facilitator. You provide a room with tables and enough quiet for a facilitator to be heard at every table. We bring everything else.
The FACILITATOR
Tirami Studio's team, for now.
From 2027 your own lecturers or team leads can run it themselves, once we can show that a session in someone else's hands produces the same result. We will not sell that before the evidence exists.
A printed book, a facilitator, and a fixed order of questions.
Nothing is prepared for the participant in advance, because the material they work on is their own.
The book
Every person gets a printed workbook and keeps it. They write in it by hand, page by page, and the filled book is the output.
The flow
A facilitator moves the room through a fixed sequence, one page at a time.
The next step is unfolded continuously, so nobody reads ahead and nobody settles on someone else's answer before finding their own.
The room
Up to 25 people per facilitator. You provide a room with tables and enough quiet for a facilitator to be heard at every table. We bring everything else.
The FACILITATOR
Tirami Studio's team, for now.
From 2027 your own lecturers or team leads can run it themselves, once we can show that a session in someone else's hands produces the same result. We will not sell that before the evidence exists.
We measured our own first session, and published what failed.
A method nobody evaluates is a claim, not a method. Ask any other provider for their numbers.
15
participants in the first pilot
participants in the first pilot
10 of 10
10 / 10
named a concrete brand insight
named a concrete brand insight
9 of 9
9 / 9
wrote a two-week action plan
wrote a two-week action plan
What did not work.
Seven of thirteen written responses said the narrative carried too much load. Pacing scored lowest of everything we measured.
The second version cuts the story back and shortens the middle.
What did not work.
Seven of thirteen written responses said the narrative carried too much load. Pacing scored lowest of everything we measured.
The second version cuts the story back and shortens the middle.
ready to start the session?
Six questions, about two minutes.
We reply within two working days with
a session outline, and a rate.
We'll send the assessment if we're the right fit for you.
Some Questions
You Might Have
Some Questions
You Might Have
Helsinki-based branding studio. We get founders and teams to say what they offer, and for whom, in one sentence.
Helsinki-based branding studio. We get founders and teams to say what they offer, and for whom, in one sentence.
Helsinki-based branding studio. We get founders and teams to say what they offer, and for whom, in one sentence.